The Common Loon? That bird is all Minnesota, baby. That eerie, beautiful call? It’s the voice of the North, and it never tries to sound like anything else. Loons don’t fake it. They don’t care if ducks are out there going viral on TikTok. They just do what loons do best: be iconic.

Authenticity is knowing who you are and standing firm in it. Hastings isn’t trying to be Minneapolis, and it sure as hell isn’t trying to be Stillwater. We’ve got our own thing, and that’s what makes us great.

HastingsNow.com? We keep it real. We tell the truth about what’s happening in town, we spotlight businesses with heart, and we don’t chase trends. Because being yourself is what makes people remember you.